The Anderson Agency Report: Technology information to effectively manage & grow agencies

Steve Anderson, Maximizing Agency Productivity and Profits Using Practical Technology
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The Anderson
Agency Report (TAAR)

TAAR issues The Anderson Agency Report is like having a full team of experts arrive on your agency doorstep every month (but better, because, comparatively speaking, it costs next to nothing!).

If you could afford the time, energy, and money, what would it mean to you to have a team of the top industry experts — people who work in the real-world as agency owners, IT professionals, and CSRs — come to your agency, sit down with you, and introduce you to the best available technology to make your agency run at its optimum effectiveness? And what would it mean to you if they also made specific recommendations on which technologies to avoid like the plague?

Then, what if they were to continue to support you with the latest cutting-edge ideas and information and help you integrate it all into your agency?

Sound ideal? Fortunately, this really can happen... but in a way that is remarkably affordable and much less time consuming than having these experts visit your office in person. You can get these benefits through the only publication totally devoted to using technology in the independent insurance marketplace, The Anderson Agency Report.

In today's business climate, agencies have no choice but to integrate insurance industry technology into their business. The only questions are how to get the solutions that fit, how to avoid costly mistakes, and how to keep from going down the path of a dead-end technology (that may look like a savings now, but be a systems albatross in short order).

Since technology touches every part of your business, not just software and hardware, The Anderson Agency Report brings you positive solutions for every agency situation. For instance...

  • In Workflow solutions, we discuss how to plan a smooth management system conversion, how to eliminate inter-office friction over workflow problems, and how to enact rotational servicing.
  • Under solutions for Marketing, we discuss the value of your agency providing electronic newsletters (how to know when they're right for you or when they're a giant waste of time)... how to improve lead generation with technology... and how to find lucrative easy-to-tap markets quickly and inexpensively.
  • In Personal Computing, we outline the important points to consider before upgrading your operating system or moving to a Blackberry or Smart Phone to keep in touch.
  • And "Big Picture" topics include how to use technology to increase sales (so you can expand your growth and income)... the practical ramifications of looming Information Security and privacy legislation, so you can prepare for steps you'll have to take... and the pros and cons of real-time comparative quoting. (You'd be surprised at how "Generation X" agents view the whole process of buying and selling insurance... and you'd be smart to pay attention.)
And with The Anderson Agency Report, you'll also get the latest on industry trends that affect you and your agency, such as exciting new developments that help reduce keystrokes (finally!) and welcomed new solutions for handling non-ACORD forms.

The reports, articles, and analysis are written by agency owners, IT people, CSR's, guest columnists, and other experts who can contribute to making your life easier. And The Anderson Agency Report takes no outside advertising so you can get an unbiased perspective on what's really happening. You get all this valuable information — and more — with a monthly subscription to the ONLY newsletter written exclusively for the independent insurance agency.

In each issue you get 24 pages of up-to-the-minute agency technology news, research, expert opinion, and specific recommendations, all written from, and for, the perspective of the independent agent.

Whether your agency is large, mid-size, or small, The Anderson Agency Report will help you squeeze maximum value from the technology you already have. It will save you money. It will free you up so you can spend more time doing the work that's a higher priority. And it will help you avoid costly technology mistakes.

All this for only $299 a year, about one twenty-fifth of just one visit by only one of the independent insurance agency consultants — brought to you each month within the pages of The Anderson Agency Report.

100% Guaranteed Plus, as a FREE BONUS with your subscription to The Anderson Agency Report, you'll also gain exclusive access to The Anderson Agency Report's Online Archive of newsletters. This archive contains all newsletter content since 1996 and is fully searchable. That's an additional $960 in value — yours FREE.

So for your own sake and for the sake of your business, bring in The Anderson Agency Report "Management Team" for your agency. You will reduce your agency technology headaches and increase customer satisfaction and sales with The Anderson Agency Report.

Sincerely,
Bruce Tippery
Bruce Tippery
Publisher, The Anderson Agency Report

Start receiving TAAR and reduce your agency technology headaches and increase customer satisfaction and sales.

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for TAAR

Do you have what it takes to become part of a team of top industry experts, sharing your knowledge with the readers of The Anderson Agency Report? Use this handy form to tell Steve what you're interested in writing and the best way to contact you...

"TAAR consistently addresses topics on the leading edge of agency efficiency. By adapting many of the suggestions addressed, our agency has been able to thrive in a time when others have failed or merged. Thank you, Steve, for making us uncomfortable."
Ben F. Gorrell, Jr., Vice President, Rich & Cartmill, Inc., Tulsa OK

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"We have been subscribing to TAAR for at least 10 years (probably more) and I have always relied on your reports to keep me abreast of the latest developments in automation for insurance agents. Any others that I tried looked like they were written for geeks only, and 95% of their content was not insurance related. I also like the idea of not having any advertisers that you can't say bad things about."
Mac Keasling, PRS Insurance

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"Every time I receive a monthly TAAR it still amazes me that your publication is so on target for our agency projects. It's almost like you have been eavesdropping in our conference rooms during planning meetings. Your monthly educational contribution has assisted us many times. Can't wait to see what the next issue brings to us!"
Kay Barrett, Vice President Operations, IMA Financial Group

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Free with your
Two-Year Subscription to TAAR

In the Less-Paper, More Efficient Office presentation, Steve Anderson identifies the challenges and benefits of how scanning, filing and identifying, and sorting information is rapidly impacting the industry. Figure out what you need to do to keep up with the times.

This information would normally cost $195... but if you subscribe for two years to The Anderson Agency Report it's yours to keep as our way of saying thanks.

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